I turn raw data into decisions that matter.

I'm Ayoub — a Big Data & AI engineer turned Data Scientist and Analyst. I graduated from ISGA Rabat with a degree in Big Data & Artificial Intelligence, and I've spent the last 3 years turning messy data into systems that think, dashboards that speak, and models that predict.

At OCP Group — one of Africa's largest industrial companies — I ran exploratory data analysis, supported business teams with reporting, and validated data quality at scale. At ISICOD, I built recommendation systems from scratch, trained LSTM models that improved forecast accuracy by 12%, and implemented NLP semantic search pipelines with +30% ETL performance gains.

I work across the full data stack: from raw CSVs to cloud-native pipelines, from Star Schema design to real-time streaming with Kafka, from interactive Power BI dashboards to production ML models. Remote-ready. Detail-obsessed. Impact-driven.